KUWAIT: Ooredoo Kuwait’s brand ambassador, triathlete Najla Al-Jeraiwi, is competing in the 2018 Olympic Asian Games’ triathlon, which includes running, swimming, and cycling. The event is scheduled to take place from Friday to Sunday, and includes three categories: Men’s individual race, women’s individual race, and mixed relay. This is Kuwait’s first official participation in an Olympic event after lifting the ban, which was put in place nearly three years ago.
In a press statement, Ooredoo Kuwait lauded the achievement, noting that her participation brings pride to all the youth of Kuwait. The sponsorship of athlete Al-Jeraiwi comes in alignment with the company’s core values of caring, connecting, and challenging. It further underscores the company’s commitment to empowering women.
Al-Jeraiwi has a long track record of key achievements. She won the gold medal in the Sierra Nevada Triathlon, in the Spanish district of Granada last June. She won the bronze medal in the African Triathlon Union Cup – the Pan Arab Competition, held in Sharm Al Shaikh last March. She was the first Arab female triathlete representative in the 17th Asian Games, South Korea and the first GCC representative in UCI Road World Championships 2016. She was also the runner-up in the ATU African Triathlon & Pan Arab championship and the GCC cycling champion in both Time Trial and Road race. Al-Jeraiwi is currently the national champion of Kuwait in both triathlon and cycling. She has come in the top 3 in multiple regional triathlons.
Supporting youth and empowering women is among Ooredoo’s top priorities through its CSR strategy. The company signed a memorandum of understanding with the Ministry of State for Youth Affairs in 2017to support youth projects and initiatives. Ooredoo is continuously working with the different entities in both private and public sectors to enrich youth experience in a variety of fields.