Al-Sayer and Motul aim for steady growth
KUWAIT: Al-Sayer Holding recently extended a warm welcome to the management team of Motul who visited Kuwait for the first time since the French lubricants official launched by Al-Sayer Engineering as the authorized distributor in Kuwait.
Delegation from Motul including Hervet Amelot President of the Management Board, Christophe Lacroix COO, Jacome Felipe Managing Director Western Africa & Middle East, Pankaj Sharma Business Development Manager Middle East held talks with Mubarak Naser Al-Sayer CEO, Bengt Schultz COO of Al-Sayer Holding and Bader Musaed Al-Sayer CEO, Al-Dhow Holding.
Crediting Al-Sayer, Hervet Amelot said “We are excited to see the tremendous demand for Motul oil in Kuwait since its grand launch in 2017. In this regard we thank and highly appreciate the strong sales efforts of Al-Sayer Engineering team members under the leadership of Al-Sayer Board of Directors and Management. We are committed to working with concerned departments and officials to expand our brand presence in Kuwait.”
Al-Sayer members organized orientation visit for Motul delegates to Al-Sayer’s Toyota and Lexus facilities and also took a tour of the market to meet business partners during the trip. Motul Management were impressed with the iconic Lexus center as one of the biggest luxury automotive showroom in the region, as Mahmoud Abou-Zahr Business Director accompanied the guests during a walk around at the facility.
Speaking during the occasion Mubarak Naser Al-Sayer said “All our efforts at Al-Sayer Group are about providing high-quality products with the best after sales services to our customers. With Motul, a French lubricants brand teaming up with us, Al-Sayer marks a new milestone of achievement. We will keep ensuring we provide our customers with the best facilities and services in cooperation with the team at Motul.”
Motul is one of the world’s leading brands in high-tech motor oils, as well as being an official supplier to many of the racing teams, which includes the “Toyota Racing Division” and other leading European automobile manufacturers who are collaborating with them to further technological development. With a heritage spanning 160 years and presence currently in 160 countries, the brand is driven by 6 core values: Premium, Specialist, Passionate, Authentic, Brotherly, and Ingenious.
Adding to the excitement Al-Sayer is currently running a promotion campaign exclusively for Motul oil offering a chance for customers to win FT 86, stylish sports car from Toyota. Motul lubricants are available for customers through Al-Sayer Engineering’s wide network of five centers for tires, oils and paints as well as in authorized dealers, co-ops, garages and Auto-repair shops across the State of Kuwait.