What can a creative mind with a can of Red Bull?

Event winner, Everito Villacruz, poses for a portrait in front of his artwork.

Event winner, Everito Villacruz, poses for a portrait in front of his artwork.

KUWAIT: Ever thought how far one can go with creativity with just a can of Red Bull? Think again. Following the success of Red Bull Art of Can 2011, the event is returning this year and will be giving talents from Kuwait the chance to go with inspiration to new heights. The masterpiece can be anything – a sculpture, a painting, photography, dress, music, movie, and digital illustration.

RED BULL art of can
This year, a new category will be featured; in addition to the physical art, the digital displayed art will be introduced to the competition for the first time. The physical piece of art should include the actual Red Bull can as the primary material in the final work. However, the digital displayed art is a work of art that can be displayed on a screen and should include a digital version of the Red Bull can in the final piece. Submissions could take the form of an animation, a digital short film, stop motion, or GIF.

The Red Bull Art of Can offers a platform for anyone, regardless of age, who wants to explore his or her creative talent. Artists, students, grandparents and all those in between are invited to submit their works of art. The Red Bull Art of Can is a true expression of one’s imagination, with little or no restrictions placed on the budding artist.

Your primary material/inspiration must be a Red Bull can, but you will need to add plenty of imagination and creativity. Make a sculpture, a picture, a 3D model, a mobile, digital illustration or a piece of modern art, but make it beautiful, colorful, clever or amusing. The project will culminate in a premium art exhibition, where the selected pieces will be displayed and the top three pieces awarded prizes. The judges will select the winners who will be announced on the opening night of the exhibition.

When to apply?
The application phase starts on 1stMarch and extends to 6 weeks until 16th April. Later on, the selection of the artworks take place by 25thMay 2016 and June 6thwill be the opening of the Exhibition Premiere followed by two week exhibition open for the public. Applications can be submitted online by registering at www.redbull.com/artofcankw or through calling the hotline: +965 66406020. The closing date for receipt of the finalized works of art is 16th April 2016. The organizers will afterwards shortlist the entrants qualified to participate in “The Art of Can” exhibition based on creativity, theme and final presentation.

A bit of history
The art of creating masterpieces out of Red Bull cans started back in 1999. Exhibitions have been held all around the globe from Europe to New Zealand. Countries like Austria, Germany, the Netherlands, Switzerland, the United Kingdom, South Africa, Singapore, USA, UAE, Kuwait and many more. This year, Red Bull Art of Can will be taking place in Kuwait only. Be bold and get inspired. Take a look at what others have done – visit http://www.redbullartofcan.com/gallery

This article was published on 01/03/2016